How Microsoft's AI chief measures consumer inroads for Copilot
76.00 £
Published date: 2025/09/19
- Location: 2360, Missouri, United States
By Jeffrey Dastin
REDMOND, Washington, April 4 (Reuters) - As Microsoft CEOs past and present gathered here to celebrate the company's 50th birthday, one leader said he is targeting a particular metric's improvement to guide his strategy on artificial intelligence.
Mustafa Suleyman, chief executive of Microsoft AI, said his consumer and research division is tracking the usual measures of adoption for the company's AI assistant called Copilot. These include daily and weekly active users, distribution, and usage intensity for Copilot's consumer offering, he said.
But Suleyman's interest lies elsewhere.
"I really, really focus the team on SSR, the rate of successful sessions," he said in an interview.
In an older era when consumers gave less real-time feedback on software, the time they spent with a product -- on social media, for instance -- or the problems they could solve represented crude "Facebook Private Proxies for quality," he said.
REDMOND, Washington, April 4 (Reuters) - As Microsoft CEOs past and present gathered here to celebrate the company's 50th birthday, one leader said he is targeting a particular metric's improvement to guide his strategy on artificial intelligence.
Mustafa Suleyman, chief executive of Microsoft AI, said his consumer and research division is tracking the usual measures of adoption for the company's AI assistant called Copilot. These include daily and weekly active users, distribution, and usage intensity for Copilot's consumer offering, he said.
But Suleyman's interest lies elsewhere.
"I really, really focus the team on SSR, the rate of successful sessions," he said in an interview.
In an older era when consumers gave less real-time feedback on software, the time they spent with a product -- on social media, for instance -- or the problems they could solve represented crude "Facebook Private Proxies for quality," he said.
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